Also, have a look at the Microcopy Canvas she created: https://uxdesign.cc/work-together-to-make-the-words-work-136cb7d5b807 …
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If you have a writing background and want to get into UX Writing in 2020, check out Jane Ruffino's new online course at Berghs School of Communication.
#uxwriting #contentdesignhttps://lnkd.in/dyXttrx
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I love how she describes the tool: "It’s really designed to be an artifact for conversation: between writers, between writers and non-writers, and for teams that don’t have writers but still need to write the words."
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and this right here
"Even if you’re clear on your voice and tone guidelines, what does it mean to implement them, and where, when, and why do you need to say it one way instead of another?"Show this thread
End of conversation
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