"The difference between #uxwriting and copywriting is that is UX writers need to understand how user experience works and how you can help users, rather than just selling or persuading” - @HelenaFeliu
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Weeell... In my opinion, copywriters and UX writers hold hands. Initially, copywriters spark interest and use storytelling to bring clients into the sell cycle, and UX writers help guide the clients to the buy button and let them click it with confidence.
