I went through the same process. Coming from an ad agency background, the first (and hardest) lesson is to realize your best piece of copy is the one that goes unnoticed. You don't write to persuade anymore; you write to guide some…https://lnkd.in/dCP9RfH https://lnkd.in/dwEZZfq
2:19 AM - 10 Sep 2018
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