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Ad Council
@AdCouncil
We are where creativity and causes converge. Where media meets message. Where substance meets scale. We are the #AdCouncil and together we make progress.
Non-Governmental & Nonprofit Organization USAadcouncil.orgBorn 1942Joined December 2007
7,018 Following
26.3K Followers

Ad Council’s Tweets

Ad Council
@AdCouncil
Summer is here & Ad Council is heading to
@Cannes_Lions
to participate in impactful sessions discussing topics like mental health, DEI, & transforming hiring. 🛬☀️ Celebrate creativity that drives progress with us and find out where we'll be:
adcouncil.org
Where We’ll Be at Cannes Lions 2023
From transforming hiring to mental health, we are proud to be taking part in conversations about some of the most important topics at Cannes Lions this year. Read below to learn more on where you’ll...
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Ad Council
@AdCouncil
The Ad Council Research Institute's new study identifies who is most impacted by or at risk for substance use disorders (SUDs) so brands and causes can help them start their recovery journey. Learn more: adcouncil.org/sud
Graphic of middle-aged man with a statistic stating, "46.3 million people ages 12 and up— that's 16.5% of the population in the United States— met criteria for having a substance use disorder (SUD) in the past year."
Graphic of middle-aged man with a statistic stating, "46.3 million people ages 12 and up— that's 16.5% of the population in the United States— met criteria for having a substance use disorder (SUD) in the past year."
Graphic of young man with a statistic stating that "The study also found that in 2021 94% of people aged 12 or older with a substance use disorder did not receive any treatment— nearly all of which was because they didn't think they needed it."
Graphic of young woman stating, "People currently experiencing or at risk of developing an SUD can be found across all regions and levels of urbanicity in the U.S."
2
Ad Council
@AdCouncil
We know that early detection of #lungcancer saves lives. As a part of our Lung Cancer Screening Awareness campaign, in partnership with
@LungAssociation
, we are excited to share a milestone achievement of reaching over 1M Saved By The Scan quiz completions. 👏
Graphic of a health care professional standing next to a patient as they enter a CT scan machine
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Ad Council
@AdCouncil
Attention public health professionals or those looking to grow their skillset: we are offering a
@Yale
certificate course through
@coursera
to leverage social/behavior change communication to improve health outcomes. Get started today! bit.ly/3Bxwr10
Blue graphic w/ "Digital Media for Health Outcomes" title in the center including multicolored line border elements on the top right & lower left corners. Displayed in the lower right in white font are the Yale University, Coursera, and Ad Council logos.]
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Ad Council
@AdCouncil
As our commitment to mental health continues to be at the forefront of our initiatives, we encourage everyone this Mental Health Action Day to join us & thousands of other employers as we empower our staff to take one hour for their mental health. bit.ly/3MhvQUo
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Ad Council Retweeted
Square profile picture
Readygov
@Readygov
We teamed up with
@Meta
,
@usfire
&
@AdCouncil
to co-launch a new virtual reality experience that promotes fire awareness. "The Escape Plan" is a free experience that lets users safely practice their escape skills on their own time so they can prepare for future fire hazards.
People standing and talking at a conference.
A group of people in a hallway, some looking at their phone and one wearing a mask.
A woman wearing a virtual reality mask and holding a remote.
4 people watching a virtual reality screen.
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Ad Council
@AdCouncil
Find us at AdWeek: Social Media Week as Ad Council's Ellyn Fisher,
@whalar
’s Gaz Alushi, &
@YouTube
’s Preeya Khanna dive into why creating accessible, inclusive content doesn't just benefit society, but also promotes business growth.
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Ad Council
@AdCouncil
In our latest blog post, GWI’s Senior Trends Manager Laura Connell breaks down how consumers feel about the changing social landscape in America. Read more about the role brands can play in driving cultural change. Read more:
adcouncil.org
How Americans Want Brands to Approach Social Justice in 2023
As the emotional labor of the last three years has taken a toll, interest in equality, social issues, and volunteering are in decline. According to GWI data, fatigue is replacing fighting spirit. How...
2
Ad Council
@AdCouncil
As consumer awareness of environmental issues grows, marketers will need to educate their teams on the dangers of greenwashing – in all its shades – to protect consumers & maintain trust. Explore resources to help you navigate this ever-evolving terrain:
adcouncil.org
Shades of Green: What Marketers Need to Know About Modern Greenwashing
I remember when I heard the term “green” for the first time. As a consumer, I felt empowered. I was motivated to support companies that prioritized people and planet – not just profit. As a marketer,...
2
Ad Council
@AdCouncil
This week,
@Pfizer
's Sally Susman joined us in our NY office for a candid conversation about her new book & shared tips for communicators to break through the noise & create meaningful change. Special thanks to our Board Chair, Jacki Kelley for facilitating the conversation.
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Ad Council
@AdCouncil
The Ad Council Research Institute and
@JoyceFdn
uncover new research highlighting key attitudes towards Extreme Risk Protection Orders and identify how to effectively empower Americans to utilize these gun violence prevention laws. Learn more: bit.ly/41LANwV
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Ad Council
@AdCouncil
We are thrilled to have DJ Perera, accomplished media executive and marketer, join the Ad Council as our chief media officer. Her in-depth industry knowledge will be instrumental as we address the critical social issues facing our country. Welcome, DJ.
adcouncil.org
DJ Perera Named Chief Media Officer at the Ad Council
The Ad Council, America’s leader in using the power of communications to drive social impact at scale, announced today that DJ Perera has joined the organization as Chief Media Officer. She succeeds...
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Ad Council
@AdCouncil
An exciting welcome to the newest members of our Board of Directors and our Leadership Council. Together they leverage their talent, insights, and capabilities to ensure that our campaigns are effective and impactful. Welcome all! 👏
adcouncil.org
The Ad Council Appoints 19 New Members to its Board of Directors
NEW YORK, NY, April 21, 2023 — The Ad Council, America’s leader in using the power of communications to drive social impact at scale, elected 19 new members to its Board of Directors during its...
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Ad Council
@AdCouncil
Join Ad Council's Chief Equity Officer,
@EDecruise
and an incredible roster of speakers as they lead a workshop on how to attract the next generation of diverse talent and what it means to build an inclusive workforce. Learn more: bit.ly/41HQ1Cz #BRIDGE2023
wearebridge.com
BRIDGE 2023 - Pioneering DEI Next Practices
April 23-25, 2023 | Mandalay Beach, CA | Launching for the first time in 2023, the annual BRIDGE executive 2 1/2 day retreat is curated specifically for Chief Diversity Officers, CMOs, CEOs and other...
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Ad Council Retweeted
Regina Miranda, Ph.D. (Miranda Lab)
@MirandaLabCUNY
Music offers a powerful way to help us open up meaningful conversations about emotional well-being with young people in our lives. This new resource from
@soundit_out
, in partnership with
@amazonmusic
, makes it easy to share a song & start the conversation.
Quote Tweet
Sound It Out
@soundit_out
It can be tough to start conversations w/ your teens about their emotional wellbeing. Together w/ @amazonmusic, we have developed the When You Can't Say It, Play It experience to help you & your kids navigate emotions via the power of music. Get started: Amazon.com/SoundItOut
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Ad Council
@AdCouncil
Our
@soundit_out
campaign has partnered w/
@amazonmusic
,
@AmazonAds
&
@alexa99
to introduce the "When You Can't Say It, Play It" interactive experience to help parents/caregivers initiate conversations w/ their teens about their emotional wellbeing #AmazonMusic #SoundItOut
Quote Tweet
Sound It Out
@soundit_out
It can be tough to start conversations w/ your teens about their emotional wellbeing. Together w/ @amazonmusic, we have developed the When You Can't Say It, Play It experience to help you & your kids navigate emotions via the power of music. Get started: Amazon.com/SoundItOut
Embedded video
1:54
1.5K views
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