#enigma2020 Next is @TanviHacks talking about state of web privacy and what Firefox is doing about it
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@justinschuh on Chrome talking about the Privacy Sandbox effort.#enigma2020Prikaži ovu nit
#enigma2020 @justinschuh We don't want to throw out what makes the web so great:
- Open Standards
- No Single Entity Control (low barrier to entry to do something on the web)
- Ephemerality (users can seamlessly migrate between sites)
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#enigma2020@justinschuh: Web has most robust sec & privacy architecture in the abstractPrikaži ovu nit -
#enigma2020@justinschuh Web and content creators are advertising-enabledPrikaži ovu nit -
#enigma2020@justinschuh Important things that Sellers want: - want to get ad to their customers - want to know how analyticsPrikaži ovu nit -
#enigma2020@justinschuh re studies that say ad revenue for publishers will be cut in half: That ad spend will go elsewhere where advertisers can reach customers and measure effectiveness of adsPrikaži ovu nit -
#enigma2020@justinschuh Content is leaving the web. Monetizing in apps is easierPrikaži ovu nit -
#enigma2020@justinschuh Covert tracking rose in part because advertisers want ways to measure conversions across devices Another big driver for covert tracking: to bypass anti-tracking mechanisms (incl. CNAME redirection, hostname rotation, more).Prikaži ovu nit
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