Why does false information spread faster than true on social media ? It's simple, because it's fiction. The narrative is usually carefully crafted to be both believable by and supportive of a particular point of view. Real information is often messy, ambiguous, and unsettling.
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Replying to @gregorylent @financequant
What other reasons? This rings true to me from work helping an organisation counteract reputation trolling. It takes a few seconds for trolls to make shit up and spread rhumours and lies, many hours and days to carefully research and evidence accuracy.
1 reply 0 retweets 3 likes -
is it even worth the time to respond to trolls like that? During the 2016 U.S. Election the Hillary Clinton campaign was running a similar kind of "set the record straight" operation. The people who believe the troll rumors don't read the evidence disproving the rumors.
2 replies 0 retweets 0 likes
“Don’t feed the trolls” is an excellent response - not the same as addressing fabrications publicly.
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