A tweet's popularity selects for the universality of a message. Thus, there is a lot of visibility for world-building, but a void in personal development. Personal development is contextual; we are at different levels on different paths. How do we champion atomized development?
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The niche development shitposters play in this is they have the best memes. It's more fun, confident, quality, insightful than the other options. Winning hearts and minds play.
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To me, they seem to be in-group signalling, which might serve a long-term community strategy. But, I suppose there's no substitute for self-work. Other than saying it's cool.
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"Nasty little Buddhist"
Seeking via neuroscience and psychology informed dharma.