what would VN players prefer: a short game (like 15-20k words) but translated and with a lot of art (like almost every scene is a CG) vs my usual games (100k words, English only, with limited amount of art)? 
I don't understand what you mean, that for you a shorter game was better?
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in my case as a dev, some shorter game and less art sells better than longer ones. if you ask my opinion as a player, i prefer shorter and easier to understand without using my brain too much, or middle length is fine as well.
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like my upcoming fries game with, very minimal CG +text, but tons of animations