analyzing PS2 stats - during the Summer sale it had over 10 times the traffic/exposure than the launch. I think this wasn't normal and means the launch somehow was broken (how? no clue!)pic.twitter.com/Exdhyi6PLB
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the 150% click-thru is really weird though, for example Cursed Lands had just a standard 3.26%
I just think a lot of people are much more willing to open their wallets during summer sale, since they go into it with the intention to buy from the beginning. Many will look at a game and go "yeah I want it, I'll get it during the summer/winter sale".
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