one of the most common thing I heard from indies is "even if a game is good it won't sell if nobody knows about it." thing is: "if a game is good, people WILL know about it." People greatly underestimate word of mouth power.
good means that most people in that target market will like it, but also means general polishing and that's easy to spot even in a VN
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It is still subjective though. I've seen well-received games dead in obscurity, and terrible stuff being super popular.
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some examples of *terrible stuff* being popular?
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