the first and easiest step is to constantly say that good is important and better than bad. but most fail here already
it's not difficult. the world is not intrinsically a difficult place. but people get stuck in things other than goodness
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i mean, it's not a collectively difficult place
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insufficient loyalty to the brand of good is the root of all evil
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apparent counterexamples are due to people being loyal to things that claim to be good instead of being loyal to good
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good is better than the thing you love most. unless the thing you love most is good. then it's equally good
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many people on some level don't think that anything can be better than the thing they love most. but good is a thing that is better
End of conversation
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