New study from EPIC's Koichiro Ito finds households who saw their price increase during peak hours reduced electricity use by as much as 17%, while those just asked to reduce electricity use cut theirs by 8% and quickly reverted to old habits https://epic.uchicago.edu/news-events/news/want-consumers-conserve-electricity-charge-them …pic.twitter.com/9GXro10KgF
8:28 AM - 22 Feb 2018
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