@TimSweeneyEpic how did you guys figure out 40% of users don't have Steam installed? What was the method used and how did you get responses?
We contracted a survey firm to conduct an online survey of PC gamers and their store preferences. This data comes from users who chose to participate in the survey and answered their questions.
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How did users find out about the survey in order to answer it?
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The survey firm offered the survey to select random users who they identified as PC gamers. It wasn’t like a web or Twitter pool where different groups campaign to brigade it, skewing the results.
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