I only see people complaining about steam's revenue, but no sony's, microsoft's or google's. how come?
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Tim, when you say "profit", I think you mean "revenue". Profits are calculated after *all* costs are taken, not just a single source. Don't start this nonsense again. Valve takes a loss on Steam cards and Steam keys, they compensate with revenue from the regular Steam Store.
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Steam takes 30% of most transactions. For purchases that use a retail card, the retailers and distributors take 15%. That leaves Steam with 15%, which far exceeds the operating cost of the service. Hence the service still makes a profit and is not a loss leader.
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So a retailer gives Steam 85 cents on the dollar for a Steam gift card compared to the 100 cents a consumer would give them if they bought the same value directly... and that reduction isn't a loss? I'm curious then. What is it?
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Less profit. They get 30% of the 100 cents, so they got 15 cents. If their costs are comparable to EGS then they have 10 cents profit when someone uses a card vs 23 cents (2 cents to credit card processor) profit when bought online.
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Maybe different in another countries but from what a friend that was a shop manager said to me is that the show win nothing on cards like play store/netflix/steam/...
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I'm confused... then why stock them? If they're both unprofitable to sell and actively pull consumers away from their store into the digital space, selling them in the first place would be shooting yourself in the foot.
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they also take their from their own cut to actually eat up the costs of producing physical cards and managing them, and while a feature-less store would pay less for upkeep, steam isn't really feature-less, so it is a loss
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