Interesting! A bit better than I expected, but not much. This is their test setup with 75 dB volume and the results. That isn’t going to be picking up spoken words from your pocket.pic.twitter.com/xJBrBgiErw
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Interesting! A bit better than I expected, but not much. This is their test setup with 75 dB volume and the results. That isn’t going to be picking up spoken words from your pocket.pic.twitter.com/xJBrBgiErw
I promise you none of this is happening to serve ads today, almost certainly a coincidence at present
"today" "at present"pic.twitter.com/TMSNIdPU0r
I can’t promise it will never happen, but right now no small company could and if any major company did it they would have to say so very loudly. It honestly wouldn’t be as valuable as people seem to think.
To be clear this wasn’t ever done in the past by FB either?
Thanks for your transparency on this. The gyro speculation aside, there is one question at the core of all this. Does Facebook ever drive ads using microphone data captured on smartphones by either Facebook or third parties, other than in direct response to a voice search?
That’s super clear, thanks. What mechanisms are in place to prevent unethical third parties from gathering smartphone voice data surreptitiously and using it to generate a Facebook audience for advertisers to target?
Advertisers absolutely can target identified individuals. That's the core problem here, right? Facebook can profit from eavesdropping on conversations without doing it themselves, since other companies do that and sell the data to target Facebook ads. https://www.facebook.com/business/help/170456843145568?id=2469097953376494 …
Most businesses have supply chain protections ensuring they don't broker ill-gotten goods. If you pull up to Walmart in a truck full of merchandise of unknown origins, they won't take it. But anybody can send Facebook a batch of user identifiers and target them for ads, right?
This is what I was referring to earlier as "data laundering". A bunch of spyware apps and spyware plugins to naive but otherwise legit apps gather data surreptitiously. It's fed through a web of data brokers, ultimately surfacing ads for major brands on Facebook.
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