The sad thing about Google's so-called "industry standard" 30% position is that Google pays much of its share of YOUR game's revenue to carriers, who had nothing at all to do with the development of YOUR game.https://www.gamesindustry.biz/articles/2019-02-11-google-has-no-plans-to-lower-its-30-percent-cut …
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Would be great if platform makers shared their cost breakdown for transparency. As it is, the platform maker argument that their 30% cut funds their development cost, while true, conceals a 300% to 500% markup on all costs, and maybe 2000% markup on software engineering costs.
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I’ve been on both sides of this. The early Unreal Engine Marketplace struggled to make money with its original 30% revenue share. But at the scale of the major digital stores, the economies of scale are enormous.
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