Conversation

On Growth Mindset: πŸ‘‰ Having growth mindset is essential to grow your company or for your long term growth πŸ‘‰ A "good PM" has the "right/gowth" mindset. πŸ‘‰ As a PM you need to focus on passionate, curious, ability to identify the right problem & be an efficient communicator
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On User Personas: πŸ’‘While defining user personas keep in mind the ACB ( Accepted Customer Belief) and the DCB (Desired Customer Belief) in terms of customer behaviour πŸ’‘Assume that users are always irrational
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πŸ’‘ Leveraging some form of gamification in your product can be very helpful. Be it scarcity or accomplishment or status symbol πŸ’‘Growth models have growth loops which help in scaling the desired metrics/fundamental levers to give the right output !
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On experimentation: How do you run growth experiments ❓ 🎯 Find observation from user data 🎯 Drill deep to find insights from these obs 🎯 Draw hypothesis from these insights 🎯 Run experiment with these insights Choose the most powerful experiment which will reap most RoI
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On building your GTM Strategy: How do you transform the current accepted belief of the user to the desired user belief and launch your product ? ⭐Find the right channels of comms ⭐Craft the right GTM with copy, launch ⭐ Experiment
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On Monetization and Growth ▢️ Growth is effective when the product is priced right ▢️ Always keep in mind the users willingness to pay ▢️ Understand the user psychology deeply
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On Monetization and Growth (contd) What are the diff kinds of pricing models ? ✨ Subscription Model (Netflix) ✨ Dynamic Pricing (Uber) ✨ Auction and Bidding Pricing ( eBay) ✨ Pay as you go (AWS) ✨Freemium ( Dropbox)
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