Conversation

We are now entering SaaS 3.0. What does that even mean? And what're the big opportunities in this new era? Here we go...
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SaaS 1.0 started in the 2000s. The value proposition was simple, stop buying CDs, stop paying for your software up front, and instead buy a subscription in the cloud. This era heralded in Systems of Record in the cloud for every single department.
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SaaS 2.0 started in the 2010s. In this era, we started with a base assumption that your software is in the cloud and you'll pay on a subscription basis.
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In this era, the focus has been on integrations, workflows, and platforms -- where "everything talks to everything seamlessly so you can do your best work" since we're all in the cloud.
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This era heralded Engagement software where you could do your best work with seamless workflows.
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SaaS 3.0 is kicking off now in the 2020s. All the data is in the cloud. All the workflows work seamlessly across applications. Everything is in sync.
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Now for SaaS 3.0, the software is transforming from "everything talks to everything seamlessly so you can do your best work" to "we'll just do it for you" -- we're starting to see this with ChatGPT but this is just the beginning.
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SaaS 3.0 is real. AI is real. And it's going to change B2B SaaS software for ever. And with every new platform shift, with every new generation, there are huge new opportunities to capitalize in. Because -- the old players aren't going to be the new winners.
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Here's the big question though. What are the BIG opportunities for SaaS 3.0? In this shift from "Help me do my best work" to "We'll just do it for you" there are some key patterns to disruption.
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i've really loved last episode. For sure AI will be THE industry of 2023. I still think that the difference will be between those who blindly trust in any AI and improve 3x but they will make mistakes And those who supervise it and improve 10x or more
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