Smart

@SmartAdServerEN

Smart's ad monetization platform is built for premium publishers, to serve demanding buyers. Watch replays from the Global Adtech Media Event:

New York | Paris | Buenos Aires
Joined June 2011

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  1. Sep 10

    [GERMAN NEWS 🇩🇪] Open Web: Welcome back! With Google committing to interoperability with competitors and partners, independent can get fairer access to the market. Advertisers & publishers will also share benefits. Read more in .

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  2. Sep 9

    We’re very happy to announce our integration with Oracle Contextual Intelligence to further help advertisers, agencies, and publishers ensure inventory quality and avoid unsafe content. Learn more:

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  3. Retweeted
    Sep 1

    has become the most secure global SSP with the help of Confiant, achieving 99.9% secure ads. 100% is just around the corner 🤯 We're on a mission to eradicate and malicious clickbait and won't rest until the entire industry is secure.

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  4. Sep 8

    "Gangsters always follow the money.” Smart’s JC Peube shares why vigilance is vital to prevent fraud as demand for CTV grows. Learn more in .

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  5. Sep 7

    We're a Core Backend Lead in our Paris office👉 Lead & develop a team of Software Engineers to gather and translate requirements into realistic technical solutions!

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  6. Sep 6

    When wanted a transparent and independent partner to help them take control of their stack and protect their revenue, they turned to Smart.

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  7. Sep 3

    Quality standards increase buy-side visibility into relationships between all players in the programmatic chain. Download our quality standards playbook outlining everything publishers should know:

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  8. Aug 31

    spend continues to grow each year. As a marketer, it can be a challenge to cut through the noise. Smart Auction Packages can help you effectively target key audiences to leverage one of the biggest shopping events of the year.

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  9. Aug 30

    User identification is critical for many functions across the programmatic chain. As we quickly approach a world without third-party cookies, here’s what you need to know about how alternative user IDs work.

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  10. Aug 27

    As video investment surges into , the competing challenges between programmers and CTV platforms are coming into sharp relief. In this piece, explores the challenges on the route to revenue and why shared data is the answer:

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  11. Retweeted
    Aug 26
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  12. Aug 25

    Privacy regulation and the wave of changes in have created a critical moment for publishers to take control of their infrastructure. During our we asked publishers for advice in doing so. Watch the replay now:

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  13. Retweeted
    Aug 25

    "Buying impressions from only programmers or only from CTV platforms will leave advertising brands at a disadvantage precisely when CTV commands the huge share shift of video investment coming from a declining traditional TV audience."

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  14. Retweeted
    Aug 24
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  15. Aug 24

    Holiday shopping season is just around the corner. Our and Smart Auction Packages are now live for all markets. 🌎 Don't wait until it's too late - reach out to our activation team and get started today!

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  16. Aug 23

    Supply Path Optimization can help buyers find additional opportunities with SSPs who can ensure scale, KPI achievement, and safety all at once. Here's what you should know about SPO:

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  17. Aug 20

    Attending the OTT.X Fall Summit? Make sure to catch our CTV/Video Global Product Marketing Lead Andrew Rosenman Sept. 2 as he moderates a panel on reducing churn in and services. Learn more:

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  18. Aug 18

    Today's complex landscape has created a need for more collaboration between buyers and sellers. If you missed our panel discussing ways to ensure everyone is speaking the same language watch the replay now:

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  19. Aug 16

    Take full advantage of the delay in cookie deprecation. Here are five ways publishers should start preparing for a compliant future:

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  20. Aug 13

    Holiday shopping season is just around the corner. Our and Smart Auction Packages are now live for all markets. 🌎 Don’t wait until it’s too late - reach out to our activation team and get started today!

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