Ironically when the Building Schools for the Future cock up happened at the DfE Michael Gove did a very contrite session in HoC which increased negative coverage. Then Cummings arrived (he wasn't formally a SPAD at the time) + told him to be belligerent next time. It worked.
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But surely he’s on the ropes!
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Almost certainly. Very little to lose. The weakness faux-mea culpa/ dropped head look plus parrying responsibilty clearly wasn’t working
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Not quite the winning lookhttps://twitter.com/g_gosden/status/1483778705155665921?s=21 …
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The people who gave us the dead cat strategy are now presiding over a dead cat bounce?
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It was very nearly a dead dog...
End of conversation
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Why didn’t they get Crosby in earlier?
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'Slavering Big Dog' fits the bill.
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Cummings said Crosby was back for this
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But this big dog...is dangerous..and a theat to the public..pic.twitter.com/0VJD3pJ4Ow
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