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I just saw an add for a weather app on TV. It... wasn't very compelling. Which isn't surprising; weather apps aren't very compelling! Is there any effective way to advertise an extremely boring product?

1:59 AM · Nov 12, 2021Twitter Web App

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Geico?

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Boring products are the easiest to make exciting.

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and

Make the familiar, unfamiliar. And the unfamiliar familiar.

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Island Boys. only $25 on Cameo

192

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and

I remember days when I sent you a dm you'd reply right away 😂 please check dm boss

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burgers are pretty boring, but idk how anyone advertises those..............

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and

You know what else is boring? Math camp.

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Strong Emotions = Virality Coke doesn’t sell sugar water, they sell happiness. Apple doesn’t sell phones, they celebrate original thinkers. Nike doesn’t sell shoes, they sell the triumphs of human emotion. I’d be happy to help

sell for free

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and

Im sure Fuckerberg has some insight into this 🥱

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Hire

they are brilliant - in fact,

@FTX_Official

should use them for your creative agency, IMO (even though FTX is not boring). They have won countless awards and are one of the only independent agencies left!