Conversation

3) First of all, I think the process has been really messy. I think doing a raise is a good idea. But given the hassle likely involved from negative feedback, I might not follow through; I'm not sure this fight is worth fighting.
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6) So how would _I_ have designed this? First, given the PR issues, I think that selling at market price + adding on 1:1 options with a $12 strike price and 5 year expiry is the right move. Without PR issues, maybe just a 25% discount.
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7) Who would I give allocation to? This is hard, but: First, I would talk to each prospective one, and filter out ones I wasn't excited by. Then, I'd reach out to 10 founders I trusted, and give them an anonymous poll on the VCs.
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8) How much size? I'd say something like: --$10m each for the top 5 from the survey --$1m each for 6-15 --another $10m total for the community, first come first serve
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9) I'd require each investor to promise to write up at least one public post/tweet thread/etc. per quarter for the next 4 years which had both: a) updates on Sushi for their general audience b) a list of things they were working on/helping with
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10) Some light feedback for some VCs -- One of the most important criteria for a founder is: which VCs are most excited about what we're doing? Think about your pitches in that light.
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11) And finally, some light feedback for the community-- Remember that everyone is different, and that's true of VCs as well. Keep that in mind, and consider whether positive or negative generalizations are justified.
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