1) The largest advantage of building on is that Solana is really fucking fast.
Here's a website where you can test sending 10x as many transactions per second as the entire ETH network: break.solana.com/setup?cluster=
The biggest downside: tools/ecosystem
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I have a question.
You already have a CEX, common sense tells me you wouldn't want to loose your $$ from FTX.
Why would you want to divert traffic from FTX to Serum? I get that you will get a lot of tokens from PSRM, but how can we be sure about your preference- FTX or PSRM?
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The goal here isn't a war between FTX and Serum -- the goal is to expand the DeFi ecosystem and get a lot of adoption and volume there that just wouldn't have existed otherwise from people who both:
a) want to trade on a DEX
b) don't want to pay $1 and wait 2m per order
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I am optimistic and cautious about it at the same time.
Hope it is not just some "Summer of DeFi" project.
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That seems about right :)