Andrew

@Rollingocean

Marketing & . Wakesurfing addict. , explorer. Avid learner. I tweet about , , ,

Toronto
Participa desde outubro de 2014
54 Fotos e vídeos Fotos e vídeos

Tweets

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  1. 12 de mai

    In God we trust, the rest we test.

    1 curtiu
  2. 27 de abr

    In Japan, broken objects are often repaired with gold. The flaw is seen as a unique piece of the object's history, which adds to its beauty.

    2 curtiram
  3. 24 de abr

    “How to build a persona that will lead you to the right customers.” by

    1 curtiu
  4. 21 de abr

    “Best Practices on Creating Effective Personas” — 

    “Personas are also about defining segments by user goals and user needs. This in turn can help teams understand and navigate those differences.” from “Best Practices on Creating Effective Personas” by Alison Kather.
  5. 21 de abr

    “Best Practices on Creating Effective Personas” — 

    “…‘segmentation with a reason to care.’ Because while the statistics and data behind a segment are helpful, they do not necessarily give you a way to connect to a person.…” from “Best Practices on Creating Effective Personas” by Alison Kather.
  6. 19 de abr

    Narrow the focus. Stock in depth. Dominate the category.

    1 curtiu
  7. 19 de abr

    What's your brands primary communication vehicle? According to Al Rise, your best bet would be PR.

    2 curtiram
  8. 15 de abr

    What's your users decision funnel? What's your time between marketing/sales expenses and acquiring a customer?

    1 retweet 1 curtiu
  9. 12 de abr

    Love without conditions and go on adventures.

  10. 12 de abr

    Ничто так не объединяет людей как совместно пройденные испытания, вместе пережитый опыт.

  11. 11 de abr

    what can be splintered off your core offer to create a Tripwire?

    2 curtiram
  12. 11 de abr

    Communicate user benefits (ownership values), communicate emotion, build brand based on the life story of your user persona.-D.S.

    1 curtiu
  13. 10 de abr

    Digital Harbor

    1 curtiu
  14. 9 de abr

    Strap up your helmet, buckle up. You're in for a ride

    4 curtiram
  15. 8 de abr

    We all want to be a part of collective experience What kind of collective experience would you like to be?

    1 retweet
  16. 23 de mar

    Challenge yourself like never before

  17. 8 de mar

    You can’t tell how wealthy someone is by what they’re wearing. You also can’t tell how wealthy someone is by how much money they have.

  18. 6 de mar

    Think about viral content in terms of "You too can look cool" approach. It's not about me being cool, it's about how YOU can be cool too

  19. 5 de mar

    “Being good at customer development can make you annoying or even unlikable. But it also makes you absolutely vital to the org.”

  20. 5 de mar

    “If you make someone choose between being honest and being perceived as good, they'll always choose the latter." –

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