That ship has already sailed. After trust has been violated there's no way to get it back. The industry should have thought about this before they made their primary source of income irredeemably toxic.
Reputable media was not the early adopter of adtech. It was no-name sites who quickly sprung up as big players by letting advertisers put malware on their sites and made it the norm. Reputable sites then had pressure to follow. This is the market working exactly how markets work.
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But this all hinged on the customers' inability to tell good product from bad. That isn't normal or usual. (Though as I said, it probably still is when it comes to online marketing.)
Thanks. Twitter will use this to make your timeline better. UndoUndo
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