Dunning Kruger alert: for an internet with <1% the size of the modern one at maybe 30% coverage, english-only, no maps, no video...
What Google did, every time they discovered new forms of malicious input, was to wait for them to be widely exploited then wait til they could generalize a rule to stop it while maintaining their belief in impartiality.
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If they'd instead just manually delisted offenders early and started making rules to flag potential copycats asap, many of the techniques would never have taken off. Lots of resources spent designing new attack, minimal payoff.
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And by controlling the ad market & delaying payouts, they could have revoked ad earnings and made the payoff zero.
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Not saying it's remotely justifiable that they controlled these markets. But they could have used that control for the good of users in addition to evil uses.
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Dunning. Kruger.
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Inigo Montoya.
End of conversation
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