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Conversation

The Rep Project

@RepresentPledge

Women are HALF of the #SuperBowl viewing audience and hold 80% of purchasing power in the US. So what advertiser thought this was a good idea? Join us &

to live tweet #SBLII this Sun at 3pm PT & tell advertisers to do better! #NotBuyingIt #3percentSB

1:24 AM · Feb 3, 2018

Jessica D'Amico

Replying to

@RepresentPledge

and

I can’t help feeling that by using it in your tweet you’re perpetuating the problem for clickbait. I know, eyeballs are a tough contest, but was the image necessary to communicate the message?

Gender Fair Founder

Replying to

@RepresentPledge

and

You and

@JenSiebelNewsom

really helped make the change

3

Replying to

@RepresentPledge

and

Also - enough with the scantily dressed cheerleaders - #TimesUp with that bs too.

1