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it's amazing that i can talk about my book almost every day, feel like i'm doing it too much, and every week or so i hear from someone who's like "yo i didn't realize you finally finished you book!"
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Most startup founders need to make that mistake at least once 😂
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at a meta level i guess it's also interesting to sort of, fiddle with things and talk to people and pay attention to what people remember, notice, etc. asking people what they remember is always a fascinating exercise
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