What reasons are there to write a book? Money (dumb), being invited on Ted talks, becoming a schelling point for a topic, introducing an idea to the culture (bullshit, black swan), what else?
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books are lindy
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ugh okay fine visa-in-my-head i should be more specific: books are cultural artifacts that can last for a thousand years, writing a book as opposed to a tweet can still be a way to say "i think the stuff in this book might be worth remembering for a thousand years"