Gruvi

@ProjectGruvi

A platform that helps entertainment brands reach, build and sell to their audiences through social media. Read our articles on

Joined August 2010

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    "Movies Should Be Seen — How Screening Room Is Challenging the Way Hollywood Works" by on

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    Does Europe need an update of current rules? Here's our survey

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    : 'Making a Murderer' Effect Hands Producers New Opportunities

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    New way to watch TV > New way to measure it!

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    7 countries plan to incorporate the 4 screen TV audience into TV ratings - France in 2016

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    Timeshifting: live+3 viewing growing for US broadcast and cable ntwks per Michael Puopolo

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    A small Eurodata chart of worldwide TV viewing averages.

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    What was once an experimental format, vertical video is becoming respectable. Witness Hearst's new ad unit:

  11. "If Big Media wants to thrive in the digital era, it needs to remember its past and move beyond its present."

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    China to Reward Cinemas for Favoring Local Films Over Hollywood Imports

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    Brands may be slow to embrace Facebook Canvas, but a certain couple of presidential hopefuls are going all in.

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    Native advertising is estimated to reach around 75 percent of The Atlantic’s ad revenue this year, up 15 percent.

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    • @EurodataTV

      Eurodata TV is a unique one stop shop for TV audience ratings and information about TV program content from all around the world.

    • @markesutherland

      Bon viveur. Lover of culture, wine, beer, radio, tv, hi-fi, travel & nostalgia. Civil Servant, BBC Trust Yorkshire Panel Member, Buxton Festival Benefactor.

  16. Screening Room - Sean Parkers latest venture is creating quite a stir in Hollywood, is it a good thing or bad thing?

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