A strategic error. Why? Well, readers are being asked to absorb a greater portion of the costs of newsgathering. The ad model is in decline.
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This was in 2012/2013. No reason to believe the trend has not continued apace. http://www.pewresearch.org/fact-tank/2014/04/03/news-revenue-declines-despite-growth-from-new-sources/ …pic.twitter.com/rCBelGJFgD
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Thanks, Jesse. If we look at who is capturing new ad revenues the picture would be even more dramatic.
End of conversation
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