One thing I feel my group and many others demonstrated in 2020 was that there's no relationship between political giving to state house races and the outcomes of those elections. In fact, there's some evidence it backfires. Hold on to your wallets with both hands.https://twitter.com/BobbyBigWheel/status/1405601078478098432 …
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Media buy says nothing about message. Only few in the Great Slate found a media message that mobilized rural audiences left (or discouraged R votes). That showed that giving money without improving the playbook is useless, but do you feel you proved early money doesn't help?
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My contention is that the races are too nationalized to shift. Rural republicans might like candidate X as an individual, or agree with them on issues, but will still vote against them because they feel the candidate would be the pawn of a national Democratic agenda they hate.
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