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The light inside is broken, but I still work. The Cadillac of online bookmarking sites. Alleged nocoiner. http://pinboard.in  maciej@ceglowski.com +1 415 610 0231

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    1. evelyn douek‏ @evelyndouek May 28

      evelyn douek Retweeted Daphne Keller

      Regular reminder that as much as we often talk in the language of lofty principles when discussing content moderation, "brand safety" is a real behind the scenes driver and advertisers' understanding of "free speech" is unlikely to be the same as yours...https://twitter.com/daphnehk/status/1398318473193811971 …

      evelyn douek added,

      Daphne KellerVerified account @daphnehk
      Who should audit platforms' transparency efforts? Civil society should pay close attention to the emerging real world answer: *Advertisers* will be the auditors. After all, as this ad industry report points out, they're "holding the purse strings." https://digiday.com/marketing/as-facebook-commits-to-independent-garm-brand-safety-verification-getting-youtube-tiktok-twitter-and-others-on-board-is-a-diplomatic-dance/ …
      Show this thread
      2 replies 8 retweets 28 likes
      Show this thread
    2. Pinboard‏ @Pinboard May 28
      Replying to @evelyndouek

      This thesis makes no sense. Remember when a lot of advertisers very publicly boycotted Facebook and their revenue was up 48% the next quarter?

      2 replies 0 retweets 1 like
    3. evelyn douek‏ @evelyndouek May 28
      Replying to @Pinboard

      you think platforms aren’t at all responsive to brand safety concerns and advertisers??

      2 replies 0 retweets 0 likes
    4. Pinboard‏ @Pinboard May 28
      Replying to @evelyndouek

      That is correct, and I think people who argue otherwise should present evidence.

      1 reply 0 retweets 0 likes
    5. evelyn douek‏ @evelyndouek May 28
      Replying to @Pinboard

      evelyn douek Retweeted evelyn douek

      well, there's platforms working with the GARM process for a start, and then, you know,https://twitter.com/evelyndouek/status/1354110938723586048 …

      evelyn douek added,

      evelyn douek @evelyndouek
      Appreciate the candor! https://blog.youtube/inside-youtube/letter-from-susan-our-2021-priorities … pic.twitter.com/AcoBXci7E2
      Show this thread
      1 reply 0 retweets 0 likes
      Pinboard‏ @Pinboard May 28
      Replying to @evelyndouek

      By evidence I mean something different than "what the platforms say"

      10:51 AM - 28 May 2021
      1 reply 0 retweets 0 likes
        1. New conversation
        2. evelyn douek‏ @evelyndouek May 28
          Replying to @Pinboard

          the duopoly is obviously too powerful and so anyone's leverage is limited, but i think it's pretty nuts to say that brand safety doesn't guide what platforms do at all, or at least that the thesis it might does not "make no sense" but thanks

          1 reply 0 retweets 0 likes
        3. Pinboard‏ @Pinboard May 28
          Replying to @evelyndouek

          If you're saying a pre-emptive model where platforms practice self-restraint because of the anticipated reactions of advertisers, then that's hard to disagree with (partly because it's hard to disprove). I do think the idea that advertisers exert any positive control lacks proof

          0 replies 0 retweets 0 likes
        4. End of conversation

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