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Pinboard

@Pinboard

The light inside is broken, but I still work. The Cadillac of online bookmarking sites. Alleged nocoiner. http://pinboard.in  maciej@ceglowski.com +1 415 610 0231

Lonely street of broken dreams
pinboard.in
Joined July 2009

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    1. Pinboard‏ @Pinboard Apr 23

      Pinboard Retweeted Jacob Donnelly  ☕️

      When you wonder "why is [NEW FORMAT] suddenly a thing?", the dynamic is always the same. Early advertising is fantastically lucrative. Once the stampede to the format starts in earnest, the margin drops quickly, and the cycle will have to repeat. It's driven by novelty.https://twitter.com/JayCoDon/status/1385617258353922055 …

      Pinboard added,

      Jacob Donnelly  ☕️ @JayCoDon
      According to this @MarkStenberg3 story, @Kantrowitz is selling ads for $4,000 per week with 9,300 subscribers and a 33% open rate plus some podcasting and site traffic. My calculations suggest it's probably close to $1,000 CPM. Damn. https://www.adweek.com/media/as-the-newsletter-advertising-grows-advertisers-opt-for-quality-over-quantity/ …
      2 replies 28 retweets 72 likes
      Show this thread
      Pinboard‏ @Pinboard Apr 23

      The motor on both sides of the ledger is hope. Writers/broadcasters hope they finally found an ad model that pays the bills without being hateful to the audience. Advertisers hope they have found a new model that leads to terrific engagement. But all that's left is a hangover

      8:56 AM - 23 Apr 2021
      • 4 Retweets
      • 28 Likes
      • A. Zhou Charles Joseph Joachim Schipper Brendan O'Kane Allways You wouldn't donk a car. Katletas0 ☠ sww1235
      2 replies 4 retweets 28 likes
        1. New conversation
        2. Pinboard‏ @Pinboard Apr 23

          The long term results are more entrenched surveillance (since every new ad model needs a new story about why it's different and better) and a gold rush culture where nothing gets to put down roots because everyone moves to the next Klondike

          1 reply 1 retweet 18 likes
          Show this thread
        3. Pinboard‏ @Pinboard Apr 23

          Remember when every news site "pivoted to video" a few years back, or when podcast mattress ads took over, or when everything became an app? Same dynamic. The only island of respite and tranquility in this world is Pinboard

          3 replies 3 retweets 73 likes
          Show this thread
        4. Pinboard‏ @Pinboard Apr 23

          The reason I want to add newsletter support to the site is not because I believe in them, but precisely because I don't. That stuff will disappear without a trace otherwise. Archivists walk behind the elephant parade of the New Economy with shovels, trying to salvage what we can

          1 reply 11 retweets 69 likes
          Show this thread
        5. Pinboard‏ @Pinboard Apr 23

          Zooming out, the "chasing new formats" pathology in online publishing is another symptom of too much capital with no place to go. The investors get sold on a dream. Other people act rationally, chasing whatever formats those investors are subsidizing at a big loss for the moment.

          1 reply 7 retweets 34 likes
          Show this thread
        6. Pinboard‏ @Pinboard Apr 23

          As always, the biggest profit is to be made effectively selling new dreams to the investors. It's become a highly refined art form and the great creative legacy of our era. But why is all this surplus money bottled up and useless, instead of in my pocket? That part stymies me.

          0 replies 5 retweets 49 likes
          Show this thread
        7. End of conversation
        1. New conversation
        2. Valentino Volonghi‏ @dialtone_ Apr 23
          Replying to @Pinboard

          So what's your solution?

          1 reply 0 retweets 0 likes
        3. Pinboard‏ @Pinboard Apr 23
          Replying to @dialtone_

          Strong regulation of the surveillance economy to make most of these business models untenable

          1 reply 0 retweets 1 like
        4. Show replies

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