This article on the return of door-knocking is particularly enraging since the evidence we have shows it's not an effective tactic for voter persuasion in either House or Senate campaigns. It just annoys people and potentially puts them at risk.https://www.politico.com/news/2020/09/14/down-ballot-democrats-canvassing-414715 …
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If you think door knocking and phone banking are about persuasion and not list generation, you probably aren't very plugged into those kinds of operations
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Any persuasive effects are gravy
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What *is* effective , then?
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I’m thinking of organizing a reverse door knocking campaign.
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That sounds like a protection racket. OTOH, people living at house numbers 21-25 might be desperate enough to pay up.
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That same study finds that there’s no persuasive effect from political advertising (aka where our campaign donations that you promote so heavily are going). The study does *not* speak to GOTV efforts, though — just the persuadability of undecideds.
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But is reverse door knocking just as ineffective as door knocking?
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And here's a 2020 study on how a specific form of phone banking (and canvassing) appears to be effective; so the method apparently matters for these tacticshttps://www.rollingstone.com/politics/politics-news/2020-presidential-campaign-tactic-deep-canvassing-1059531/ …
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What works then? A long time ago I knocked on doors.
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