In that election it was possible to see ten Whitman ads in a row, which I am told has also happened with Bloomberg and Steyer. The idea that chronic exposure to Michael Bloomberg does not provoke an allergic reaction has not been supported by the experience of people in New York
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Steyer seems like he’s just buying a fantasy camp membership and having a good time tbh
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Message burnout is a real thing, can happen if ad spend is indiscriminate and doesn't factor in the reach/frequency. Then again, depends how smart your client is to understand the advice.
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