I think it's been underreported to what extent podcasting (known as audioblogging for the first uneventful 5 years of its life) is an artifact of an advertising bubble. The nature of ads is to chase new formats, so you can tell better stories to ad buyers. https://www.nytimes.com/2019/07/18/style/why-are-there-so-many-podcasts.html …
-
-
Maybe tomorrow's main news medium is gamer girl bathwater. I wouldn't be surprised.
-
If the water arrives cloudy, it means a new Space Pope has been selected.
End of conversation
New conversation -
-
-
as someone who follows both, streaming/video audiences tend to be different (and younger) than podcast audiences. podcasts are def overhyped as a thing but i think they will always have some utility.
-
also podcasts are still cheaper to produce than video stuff
- Show replies
New conversation -
-
-
Does it make sense to talk about remediation of this pattern? Or is mass communication just too thoroughly controlled by media conglomerates? Does it even need to be remediated or is it just part of how things go
Thanks. Twitter will use this to make your timeline better. UndoUndo
-
-
-
There is a hype bubble right now. That said, podcasts have been plenty profitable. Like radio, ads include a discount code so they can connect ad to purchase. Repeat advertisers are proof the ads make money The hypesters see all this and want to ruin podcasts with tracking
Thanks. Twitter will use this to make your timeline better. UndoUndo
-
-
-
Weirdest one is how The Great Courses Plus is using podcast media buys to subsidize a medium which is a clear substitution/disruption threat to the subscription-based business model of The Great Courses Plus
Thanks. Twitter will use this to make your timeline better. UndoUndo
-
-
-
Maciej, go on Cumtown
Thanks. Twitter will use this to make your timeline better. UndoUndo
-
Loading seems to be taking a while.
Twitter may be over capacity or experiencing a momentary hiccup. Try again or visit Twitter Status for more information.