“Organize the world’s information and make it universally accessible” was always the mission statement, at least as far back as 06 when I started. And yes it’s a little creepy that they refer to it often enough internally that I can rattle it off verbatim 12 years later.
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I'm thinking of "Don't Be Evil", which I guess was the vice-mission-statement
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Their currently stated mission also includes a clause about making information universally accessible
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