Persado

@Persado

Persado unlocks the power of words, the foundational DNA of marketing

New York
Geregistreerd in november 2012
Geboren op 12 december

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  1. 20 jul.

    Learn how Chase is using AI-generated and personalized language at scale across channels to connect with customers, make content work harder, and improve the bottom line.

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  2. 19 jul.

    Marketers are scrambling with the . There’s a new way to move beyond cookies: using personalized language to activate first-party data and drive customer engagement. Learn more... #personalization#AI#marketing

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  3. 16 jul.

    Words matter. How are you speaking to your customers through both online and in-person channels? Learn how  can make your messages more effective.   

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  4. 15 jul.

    Travel ticks up, with new destinations opening regularly. Firms that are best able to assure customers will have the advantage. For travel operators, nailing your messaging will be key to strike the right tone and engage customers.   

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  5. 14 jul.

    A Persado experiment accomplished months’ worth of testing, revealing insights that make a real difference in converting more monthly donors for charity:water. The campaign increased customer engagement by 147%.

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  6. 13 jul.

    Three in four public sector respondents to Persado's AI in Creativity survey plan to leverage AI in their function in 2021. Learn more about the public sector's plans for AI in communications, and how Persado can help.

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  7. 9 jul.

    The cookie is a symptom of the larger move in the market to regulate customer privacy. At Persado, we never depended on third-party data. We’ve always been about first-party data, and building an emotional profile that is more reliable than demographics.

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  8. 8 jul.

    How are retailers applying AI to the creative process? More than 100 CMOs and senior marketing leaders of retail and eCommerce brands weigh in.

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  9. 7 jul.

    48% of marketers are using to improve marketing performance out of 412 respondents. Learn how AI helps marketers seize more opportunities and address more challenges.

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  10. 29 jun.

    The era of surveillance advertising is coming to an end. Customers want personalized experiences that put privacy first. Learn how Persado’s AI platform drives value without tracking technologies.

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  11. 24 jun.

    We're in. Are you? See you in Vegas!

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  12. 18 jun.

    96% of Persado content delivers better performance than the baseline. When clients leverage Persado's language AI platform to create content, 96 out of 100 messages deliver more actions, ranging from more purchases to higher vaccination rates and more auto-pay sign ups.

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  13. 17 jun.

    A global financial services leader scaled Persado across digital and traditional channels to increase customer acquisition rates, retention, and high-value customer loyalty. +23% credit card apps, +$3.6M annual revenue from 1 email campaign. .

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  14. 14 jun.

    Even the slightest tweaks to language can yield wildly different returns. Make every word to your customers count.

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  15. 11 jun.

    Three awesome unexpected findings from leveraging AI in creativity: 1) CTAs don't have to be so direct to be actionable; 2) Shorter subject lines aren't necessarily better; 3) The best language is not the same across channels. Read the blog to learn more.

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  16. 10 jun.

    AI is a critical tool for marketers. Persado conducted a survey of more than 400 marketing leaders in 4 countries and 8 industries to learn where more marketers are placing their bets with . Download the ebook for more.

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  17. 9 jun.

    Today is the day! Learn how to maximize your online and offline customer interactions and how can help! See you for the webinar at 12:00 ET.

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  18. 7 jun.

    Just two more days till this amazing webinar! Connect with your customers both in-store and online and how can help you get it right.

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  19. heeft geretweet
    3 jun.

    How Smart Marketers Are Using AI To Boost Their Businesses via

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  20. 2 jun.

    Words matter. How are you speaking to your customers through both online and in-person channels? Learn how can make your messages more effective.

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