Permutive

@Permutive

The audience platform built for publishers and advertisers.

London & New York
permutive.com
Joined June 2014
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  1. Sep 2

    Regardless of what Google does to the third-party cookie in Chrome, advertisers should safeguard and build for survival.

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  2. Sep 1

    A privacy reset is under way that will upend the way data is used in digital advertising. But advertisers aren’t alone in facing these changes and don’t need to wait to take control of their data...

    1 like
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  3. Retweeted
    Aug 30

    How advertisers and publishers can work together to solve the coming identity and data deprecation challenges. Download the new report from today.

    4 retweets 3 likes
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  4. Aug 23

    The future of advertising is targeting audience groups with common attributes and behaviours. But what makes Publisher Cohorts a privacy-safe and scalable solution?

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  5. Aug 19

    Change in the data ecosystem is nothing to fear; in fact, it is ripe with opportunity...

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  6. Aug 18

    The digital advertising landscape will look very different place in years to come but it doesn’t have to be a scary place... Get insight from , , and the in this article on The great privacy reset.

    3 likes
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  7. Aug 16

    In this 16-minute podcast, our Senior Product Marketing Manager discusses the ethical use of consumer data, how it is shared across the ecosystem and why organisations should take more responsibility for how they handle consumer information

    1 retweet
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  8. Aug 12

    First-party data is making a difference for advertisers...

    3 retweets 4 likes
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  9. Retweeted
    Aug 11

    🚨 TODAY at 1 PM EST🚨 State of Data Town Hall: Identity / Addressability Experts from , , and join for a discussion on industry’s readiness for the loss of third-party cookies and identifiers! REGISTER HERE:

    1 reply 3 retweets 8 likes
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  10. Aug 10

    “We have seen a 49-fold increase in impressions being served using publisher first-party data this year alone.” Hear from , , and on the role of publishers' first-party data and direct relationships.

    1 like
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  11. Aug 10

    Catch at the Malaysian Digital Association's next event on August 18th for everything privacy, publishers and the future of media trading. RSVP here:

    3 likes
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  12. Aug 5

    At our Global summit, we had the pleasure of hearing from Jana Meron in conversation with Michelle Manafy . To get Insider's view on post-cookie advertising, catch the fireside chat on-demand:

    2 retweets 5 likes
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  13. Retweeted
    Jul 26

    Town Hall, WEDNESDAY, AUGUST 11TH: Industry experts will discuss readiness for the loss of third-party cookies + address overall concerns. Thank you to our sponsors: and for making this webinar possible! REGISTER HERE:

    4 retweets 6 likes
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  14. Retweeted
    Jul 27

    NDA with Permutive discuss the role of first-party data in the privacy-first world. With CMO at Boots UK; Barbara Piras, Head of Performance at Tui; Ian Kelly at Reckitt; Sam Gaunt, Media Director at GSK and 's Elizabeth Brennan

    2 retweets 1 like
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  15. Retweeted
    Jul 25

    The question for many brands remains, how do we adapt to this new world? More from our Publishing Partner,

    2 retweets 3 likes
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  16. Retweeted
    Jul 23

    "Publisher Cohorts safeguard data from leakage into the ad tech ecosystem. This, therefore, enables publishers to unlock targeting decisions based on first-party data without a cross-domain identifier." - David Reischer,

    2 retweets 2 likes
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  17. Retweeted
    Jul 23

    Boots, Tui, Reckitt, GSK and Permutive on the role of first-party data in a privacy-first world We were joined by at Boots UK; Barbara Piras ofTui Group; Ian Kelly, at Reckitt; Sam Gaunt at GSK; and 's Elizabeth Brennan.

    2 retweets 2 likes
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  18. Retweeted
    Jul 22

    A privacy reset is under way that will upend how data is used in digital advertising. But brands shouldn't wait to take control of their data and their future. More from our Publishing Partner,

    3 retweets 8 likes
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  19. Jul 22

    "Don’t underestimate the breadth of your data sources," says , our Customer Success Lead in EMEA. Read more in this article on First-Party data pitfalls...

    3 likes
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  20. Retweeted
    Jul 21

    The great privacy reset is here. Publishers, are you ready to capitalize?

    2 retweets 2 likes
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