C-PTSD 
occasional filmmaker, mostly a YouTuber. 
she/her
My @TeamYouTube creator studio says people are spending more time watching my videos than ever before, and yet my earnings have gone down drastically - anyone else noticing this? 
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Something that was mentioned in a livestream that I watched the day before yesterday talked about how in January, advertisers don’t put as much money into ads as they do in nov and dec. Perhaps that causes a lower payout since the pool isn’t as deep?
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To jump in, Christifer is correct. Advertisers put less money into ads in the “first quarter” of the year. Ad rates always go down during this time. By summer it’ll rise up again.
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I suggest you look at your analytics. You will gain a better understanding of how the ad rate floats, and can even look at that in terms of which countries are watching and generating ad revenue on each video. Go to the Analytics and go to the 'Ad Rate' option.
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I obsessively stalk my analytics, but I'll definitely check that part out! Thanks JD!
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I hope so! A lot of creators say the dip in pay in January is their sole reason for taking part in vlogmas while the ads are running, so I’m inclined to believe it.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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