.@NewYorker @JohnCassidy Unless a co. has the cultural tools to learn new spaces, rethink outdated assumptions & negotiate new terms
#iPhone
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@NewYorker: Companies that expand outside their areas of expertise often fail...the riskiness of an Apple car: http://nyr.kr/1A3BIDs ”Thanks. Twitter will use this to make your timeline better. UndoUndo
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@NewYorker@JohnCassidy yeah, like a computer company making a phone or music player or on-line music store -
@KenGoldsholl@NewYorker@JohnCassidy they didn't build the music store, and the others are just smaller computers -
@kristianhodge they didn't build itunes? a car is just a bigger machine. it won't be easy, but they have more $$ than all car mfrs combined -
@KenGoldsholl No they didn't, they bought it. It was called SoundJam MP before apple bought it and was built for the Rio, not the ipod. -
@kristianhodge they didn't buy everything, and they expanded it and own it. they built a huge business/ecosystem that was not computers..
End of conversation
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@NewYorker@JohnCassidy that's an old paradigm and out of date thinkingThanks. Twitter will use this to make your timeline better. UndoUndo
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