How do you think about crypto? 1) Digital money/gold 2) A "product" with unique features and functions that you need to convince billions of people to adopt
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I think that’s a good macro-level hypothesis, but you severely (in my opinion) underestimate the thousands/ millions of microeconomic decisions that have to aggregate before the “world” “realizes” anything
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the Internet and Interconnectedness of the world will make that whole evolution go 10000x faster...
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if marketing were automatic, why would google spend $1b/year on ads?
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Because Google isn’t a form of Money.
End of conversation
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that’s what marketing is - adding new information that shifts individual people’s utility functions. it has to occur on a mass scale before the “world” can achieve consensus on something.
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BTC will market itself when either (1) Central Banks buy it in droves or even before then, (2) someone in Cambodia realizes that their uncle’s wealth doesn’t depreciate and their fiat wealth does.
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my point is that consumer education (aka marketing) can make (2) happen more quickly than it would all else being equal.
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I agree with that. I’m just saying BTC is more gold-like and sound money-like than any other cryptoasset thus far.
End of conversation
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