Handwaving guesses: * 50% delivery rate * 30% open rate * 3% click rate * 1 % conversion rate ???
12/ I'm trying to hit the 80/20 here: enough to say "yeah, I gave it an honest shot!", but not spending $4,000 in labor to get $20 sales
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13/ And today, for example, there is literally a large opportunity cost, bc I'm NOT billing a client who pays well and has work for me.
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14/ Hmm...early results (10 minutes in) are decent! of 316 people viewing email, 42 have clicked.pic.twitter.com/m0GlkdTfo5
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I'm very frustrated because there's only so many times I can use the "you'll make it up in volume" joke
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size jokes? Must resist the "low hanging fruits."
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