The first, obvious, question is--at least at my level, where the pieces aren't meaningful investment opportunities for the types of people with second homes in Zurich, unlike a Jeff Koons--does the maybe-collector like the piece?
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What people like covers a lot of range. One guy immediately snapped up two samovar paintings, several years apart (I think it was the brass?) One woman said a tea/coffee painting reminded her of her grandparents. Hard to predict.pic.twitter.com/GISp02VHLR
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Paintings are decorative, and people are often thinking of specific places (and color schemes). "That red painting will look great over the couch" or "that frame doesn't suit our style" It's not uncommon to swap out frames--here's a painting I reframed as part of the sale.pic.twitter.com/IUYhICcixg
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(It is, incidentally, very helpful to actually have spare frames to swap around. Some collectors are capable of imagining "oh, yeah, that'd work really well in a gold frame", some absolutely need to see it physically in front of them.)
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(Not just color, of course. My work tends to be heavy and traditional. I generally like to have at least some pieces around in sleeker, modern frames, which often better-suits people's decor and self-images)pic.twitter.com/sLwbILiyDq
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Especially for smaller scale things, I find it helps to have relatable subjects. I'm often a pretty Purely Aesthetic painter, but I do find that when I paint something with a concrete subject that people vibe with, it often sells rapidly.pic.twitter.com/aU1VI5z9Kn
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INTERMEZZO (Handling some things; continued in a bit)https://www.youtube.com/watch?v=78IUbET95Gw&ab_channel=Manoushaz …
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So I've talked, mainly, about aspects of the painting/presentation that might draw a prospective collector to a piece. Let's get a little more abstract. How does a person feel comfortable spending
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It may not have incredible granularity, but I think it's possible to talk about quality in artwork, independent of the taste of the viewer. I.e., "Rembrandt is a better painter than Kinkade" is a meaningful statement. But this is not necessarily transparent to a collector.
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Say you like a piece. Say it's $5k. Some people are bold enough, confident enough in their judgement, or simply have the purchasing power to shrug and do it. Most do not.
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LOLOLOL this tweet itself is epic selling technology
" Some people are bold enough, confident enough in their judgement, or simply have the purchasing power to shrug and do it."
TLDR: "are you MAN enough to buy art? MOST AREN'T".




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Replying to @MorlockP @kendrictonn
ALSO totally flatters existing customers "DAMN right. Kendric gets me. Glad I'm associated with that young fellow. He's telling it like it is [ that I rock ]." Related: there's a youtube channel "vinwiki" w a lead guy who used to sell ultra high end sports cars and >>>
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Replying to @MorlockP @kendrictonn
he's very charismatic, very eloquent, handsome ... and I can absolutely see how he did a great job of selling $200k cars to people. Chubby graying 55 yo goes in, he sees the guy, has his taste flattered, and the sales target starts to identify w the sales guy as the INNER him
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