The good news is they're not actually producing culture, they're producing failures
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Replying to @random_eddie @MorlockP
At this point, there is so much capital that infinite movies can be made. Show runners have figured out the PC formula that gets a project green lighted. Studios can use the existence as PR fodder. Movie loses money, but salaries are still paid. Wash and repeat.
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Interesting thought. We're so wealthy that, even though we're still trying to generate profits, we're throwing away most of our wealth on unprofitable ventures just because it's so hard to find the profitable ones, thus creating fertile grounds for garbage and grifters.
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Yes, but deliberately ignoring likely more profitable avenues in favor of less-promising but more-PC ones is a novel trend, and one supportive of the view that PC is making society more fascist.
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one of the most interesting things I ever read about Hollywood is that when you need to lure the absolute top stars, money doesn't work, because they're already infinitely wealthy. You need to give them something that money can't buy What? Access to a studio to produce a movie
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Replying to @MorlockP @TheClarksTale and
2/ this gives rise to something called "1 for you, 1 for me". Look at a lot of big stars and you'll see that they alternate movies: 1 big blockbuster and 1 small character-driven thing that they act in and/or direct. so...
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Replying to @MorlockP @TheClarksTale and
3/ we have an existence proof that not all movies are INTENDED to be profitable ; some of them are actually EXPENSES for things purchased elsewhere given that >>>
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Replying to @MorlockP @TheClarksTale and
4/ it seems quite possible that other crazy things we see are likewise not projects-in-their-own-right, but REWARDS to someone else. A small PC tv show that runs half a season...but stars the mistress of BIG STAR or STUDIO BOSS ... gee, why might THAT have been greenlit?
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"Loss-leader"
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sort of technically, a loss-leader is a thing that serves as MARKETING to get bodies in the door I'm talking about something different - paying for resource X in two buckets: (a) piles of dollars, (b) trading favors ... which also cost dollars. So in the supermarket analogy >
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2/ it would be like if the grocery store purchased bacon by (a) paying the butcher a lot of dollars, (b) ALSO purchasing his strange Armenian charcuterie that he's got a passion for making, then selling it at a loss or throwing it in the dumpster.
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