I am trying to figure out if we should lower our Amazon advertising spend. How do you treat products advertised on Amazon? (If you're curious, see next tweet for what advertising on Amazon looks like)
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Replying to @Molson_Hart
First thing, don’t spend the money on ad words for your own brand name. If people are looking for you specifically, they are going to find you.
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Replying to @ProdDevJoe
Complicated for us. We have copycats who use our name.
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Replying to @Molson_Hart
That’s messed up. Trademarked and everything? Should be easy to open claims and have amazon stop hosting. I get delisted for a generic product by Chinese sellers every month.
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