Instagram is testing live shopping. Check out one of the influencers they’re testing the concept with. She’s live right now: https://instagram.com/bagsnob?igshid=1118jmt1a7myj …pic.twitter.com/4RIIDHWKWf
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Yeah. It’s going to open up another career path for marketers/talent. Influencers can now be true spokespeople for brands with clear attribution.
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Exciting times. Wish we weren't so behind China though!
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It's already pretty big here in the US on YouTube. I suppose not the "live" aspect, but I know a TON of people that base their shopping almost entirely on various YouTubers across specific product category niches.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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