I am curious if game outlets that diversify to try to expand their reach actually make any money out of that or if they turn off their original audience and lose ground
-
Show me that data that keeping things all white is more profitable. Google is readily available to you btw.
I'm not saying that keeping things 100% white is more profitable. I'm saying that diversity doesn't add to profitability. What I mean is that, it doesn't matter. People don't care. Quality of the product is more important. That said, I can think of one counterexample, China.
-
-
If you want to tap that market, you gotta get some likable Chinese characters in there. I guess that matters for other groups, but then again I'm not sure. All white people seem to like Black Panther
-
McKinsey and the other big consultant companies come out every year with reports about how diversity in management AND marketing increase the bottom line.
- 1 more reply
New conversation -
Loading seems to be taking a while.
Twitter may be over capacity or experiencing a momentary hiccup. Try again or visit Twitter Status for more information.