The vast majority (north of 85%) of software companies never break 5mm in annual revenue. Many never get past 1mm nor break a profit. One reason: software competes globally across the Internet, where local businesses have limited competition. (Stats from an internal dB.)
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I guess I’m questioning if it’s a fair analog. Software selling and buying is very different than physical widgets on Amazon.
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I'm not out of my area of competence totally here. You know more but, it feels pretty analogous to me. Helps to be near your manufacturing OR software development team.
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